Screamfest: Cinema, 3

Experience the next generation of scray this October.
Screamfest. LA's Independent Horror Film Festival.

Advertising Agency: Honest Mechanics
Creative Director: Bil O'neill
Copywriter: Matt Mc'Nellis
Design: Brad Sargeant

Comments

Submitted by Have Heart on Thu, 2007-03-01 04:05.

Very good thought, great art-direction, but in my opinion the other two arten't clear enough. Freddy and Chucky are not looking scared anough.

Submitted by me thinks on Thu, 2007-03-01 05:22.

I see no evil! I love the whole campaign. Cheers, guys.

Submitted by elmikel on Thu, 2007-03-01 11:48.

Coool campaign!

Submitted by jennywhx on Thu, 2007-03-01 13:41.

i am already scaring :(. Cool. but why fold-mark?

Submitted by fifthbullet on Fri, 2007-03-02 00:20.

to prove this campaign is not photoshop i guess... :P

Submitted by jmcho on Thu, 2007-03-01 14:39.

haha funny. but i wish he looked more like the actual mike myers in films. looks like casper in costume.

Submitted by jacksonrabbit on Thu, 2007-03-01 15:54.

not only good art direction but a great approach to your target audience.

Submitted by Disco Munky on Wed, 2007-03-07 06:20.

The target audience will just see these as stupid spoofs of their favorite films. Don't see these working.