Scrabble / Mattel: Posarte

Your turn. Lots of words.

Advertising Agency: Ogilvy México
Chief Creative Officer: José Montalvo
Executive Creative Director: Miguel Angel Ruiz
Creative Directors: Luis Elizalde, Alejandro Beltrán
Art Directors: Iván Carrasco, Vanessa Trueba
Copywriter: Emanuel Aguilar
Illustrator: Rodrigo Flores
Account Manager: Paola Mayoral
Account Supervisor: Pilar Troconis

June, 2011


Rotzgoht's picture
186 pencils

Golly, this one idea has lots of legs. Couldn't at least the tag jumble be a word that's relevant to the reader? Or the words to choose from more compelling and less esoteric?

ofalltheginjoints's picture
23 pencils

is this ad in spanish and the copy is in english? my bwain hwurts.

Bob.C's picture
1161 pencils

It would be more interesting if there were less words and they made sense as a story (maybe they do my Spanish isn't that impressive but with 21 words I'd be very impressed if they did)

MidasTouch's picture
1024 pencils


//usevertising v.s badvertising//
C'est une question de vie ou de mort.

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