25 comments

oshe's picture
oshe
852 pencils

jajajajaajaj its funny, i dont know if this ad, achieves the communication´s objective and the benefits, but maked me laugh

··o.s.h.e··

ccsman04's picture
ccsman04
165 pencils

HAHAHAHAHAHAHAHAHAHA GOT DAMN JOE ROGAN, THATS FUNNY.... WOW... What this ad does that ads should do is STOP you... yes it stopped me and made me laugh out loud and I actually "get" the message... Two solid thumbs up...

juliangray's picture
juliangray
987 pencils

im sorry but this lacks of a sense of taste...

Vicky's picture
Vicky
375 pencils

I have a dog, i feed him with Science Diet, but still, he dont opens his mouth that easy when i take him to the vet!!!

Very good product, bad ad. healthy digestion in a dog has nothing to do with that. Its just a cheap gimmick...

Blahg's picture
Blahg
616 pencils

If it wasn't clever, exaggerated, funny or shocking it wouldn't be advertising. If they'd put up an ad that detailed and diagrammed the dog's digestive system you would have called it uninteresting and boring.

Spanky's picture
Spanky
4901 pencils

lazy creatives. the same ad 3 times is not a campaign.

Yokel's picture
Yokel
604 pencils

Did they claim it was a campaign?
Doing the same ad three times is not wrong. It's a cost efficient way to further strengthen the idea.
Why does everyone always bitch about ads being "done" more than once?

addyhoch10's picture
addyhoch10
2592 pencils

totally agree with you

Spanky's picture
Spanky
4901 pencils

how does showing three different dogs strengthen the idea? it doesn't. once i see the first ad, i'll like it or i won't. the second time around, i'm just going to think i've already seen the ad and turn the page. doesn't matter if it's the exact same ad or if they switched out the dog. you strengthen the idea by illustrating the benefit in a different way.

Rog's picture
Rog
6094 pencils

I'm Australian and I'm proud. :D

>>>> That's not an ad. THIS is an ad.

Yokel's picture
Yokel
604 pencils

I'm not Australian, but I want to be now.

Beatboxer's picture
Beatboxer
1519 pencils

I'm not Australian and I don't want to be, but I wouldn't mind visiting the continent.

Long live the Australians and the didgeridoos.

gmint7's picture
gmint7
2685 pencils

seen before from a STUDENT work.
http://media.academyart.edu/galleries/ADV/index.html
shame JWT
xoxo

:::J:::

Spanky's picture
Spanky
4901 pencils

works better as a flashlight ad.

Yokel's picture
Yokel
604 pencils

No it doesn't

Spanky's picture
Spanky
4901 pencils

you make such a convincing argument. how could anyone possible disagree? regardless of which ad you like better, the student work came first. and this is a blatant rip off of that work. so in short, this ad is shit. and the creatives should be fired for being hacks. cheers.

ADict's picture
ADict
88 pencils

eye catching that's for sure, but this is only telling me that all these dogs have really big, loose but holes, nothing more.

cp's picture
cp
354 pencils

my thoughts exactly Spanky.

raverus's picture
raverus
1476 pencils

reflective organs?

puppiepoppy's picture
puppiepoppy
1636 pencils

SCIENCE DIET DOT FOOD, helps bend light.

mrtalented's picture
mrtalented
2175 pencils

1 idea, 1 setting, 1 male talent, 3 ads?

this idea suits flashlight ad better anyway.

salamandos's picture
salamandos
1947 pencils

very boring idea.

roman-schwienbacher.com's picture
roman-schwienba...
1021 pencils

THE SUN IS SHINNING OUT OF MY ASS...........hole

what a feeling !!
i am not afraid of walking in the dark anymore.

Boris's picture
Boris
98 pencils

Love the idea, but is not a campaign. The same excecution three times again.

adadict's picture
adadict
49 pencils

It might be a coincidence, but I also I've seen an execution exactly like that from a student's portfolio of the AAC in San Francisco. I love the idea, but I don't undertand why they executed it three times.

Log in or register to post comments