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Agency: 
Published/Aired: 
July 2008
Description: 

Depopulate your pet.

Advertising Agency: ZAPPING/M&C SAATCHI, Madrid, Spain
Executive Creative Directors: Manolo Moreno
Creative Directors: Manolo Moreno
Copywriters: Manolo Moreno, Javier Riquelme, Carlos Garcia Janini
Art Directors: Francisco López, Fernando De Simón

Comments (3)

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Highest Rated

ricklongo's picture
ricklongo
Activity Score 1244

Depopulate your pet, as in, drive away the fleas that populate it right now. What's not to understand?

Frits Harkema's picture
Frits Harkema
Activity Score 713

Two is not a campaign. Three is. Well understood.

onestepahead's picture
onestepahead
Activity Score 97

great! love the names of the places i never wanna be.

One confusion though- whats the link between the product and its benefit(flea collar) and the message (depopulate or neuter your dog). I mean with such a nice idea and visual i would rather sell my product. I mean I really would...

ricklongo's picture
ricklongo
Activity Score 1244

Depopulate your pet, as in, drive away the fleas that populate it right now. What's not to understand?

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