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SCAD Bangkok: Gump
Get both a new life.
Advertising Agency: Bangkok Showcase, Bangkok, Thailand
Executive Creative Director: Chukiat Koosongdham
Art Director: Rojana Chuasakul
Copywriters: Chokchai Tupanyakanok, Suraches Tavieng
Published: September 2007
Comments
Good, effective campaign.
great!, i like very much the art direction.
Pardon me, I just don't understand what this ad is all about. If it's about adopting a dog, why there's an obviously overweight woman in that picture?
Ah, forget it. I'm not an art guy. I just can't understand it. I only know how to make an ad that make money.
Sincerely,
Abdul Rahman
Fly Copy
Really?
Okay:
Give the dog a new life (a loving home) by giving it to the overweight woman.
Give the overweight woman a new life (a healthier lifestyle) by giving her the dog.
The dog *wants* to run and the woman *needs* to run.
Abdul Rahman you should not be in this forum
if you cant decipher this ad than i shudder to imagine the kind of ads that you make.. maybe you could post some and we could all have a laughing fit
So, what is this ad is all about?
Sorry, but I'm not really into creating an "image" or "brand" advertising (if it is about it). All of the ads I have created is direct response type ads (mostly sales letters).
And out of two years freelancing, I only have 2 ads that bombed (failed to make money to break even). That's it.
Sincerely,
Abdul Rahman
Fly Copy
P.S I think I have my portfolio ready on my website. It is under renovation though (sometimes you'll see the portfolio, sometimes you'll see a completely blank page), plus how much money does that particular ads generate for my clients.
Harikrishna Bhagat
WOWWWWW!!! It's a fantastic, smart campaign. Keep up brilliant work..which may KEEPS US FIT.....lol. Cheers!!
Good one buddies - Chukiat Koosongdham, Rojana Chuasakul, Chokchai Tupanyakanok, Suraches Tavieng
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