SC Johnson: Eye
Average: 5 (77 votes)

Do you know what your kids are watching?
Parental guidance needed in every access to tv & internet keep your kids' eyes away from pornography.

Advertising Agency: DraftFCB, Jakarta, Indonesia
Creative Director: Widyalupi Nonis
Art Director: Ridward Ongsano
Copywriter: Rina Putri
DI Artist: C Production
Photographer: Gerard Adi
Published: August 2010

42 comments

JLL's picture
225 pencils
JLL

Done!!!!!!!!!!!!!!!
In spain!

A porn festival in Barcelona!

Guest's picture
Guest

Brilliant!

Guest's picture
Guest

Have you ever seen before ? i Think that is made for the 12th Festival of Erotic Films in Barcelona, whit the same concept. FICEB 2004.

atb2005's picture
13639 pencils
atb2005

Where is Sirvan??? He "looooooves" rip offs! haha I see an eye. What do you guys see?

sirvan's picture
29998 pencils
sirvan

Do your parents know you're using the computer?

+++

"I love some things, and don't love some other things."

atb2005's picture
13639 pencils
atb2005

No, do yours know?

Guest's picture
Guest

it's a nice idea, but it's an ad for SC Johnson, not for Johnson & Johnson (they're separate, unrelated, independent companies)

abake's picture
1173 pencils
abake

Old old old... and not that good at it.

Guest's picture
Guest

Done 3,000 times.

Guest's picture
Guest

For an erotic film festival, great, for parental control, i don´t think so.

.hedúnadan.

Bahamut's picture
97 pencils
Bahamut

Very Old Concept.

Shawali's picture
7706 pencils
Shawali

I've seen the same idea back in 2004.

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

Billoughsby's picture
5103 pencils
Billoughsby

Pretty tacky.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

Roger Keynes's picture
5405 pencils
Roger Keynes

Kids' anti-porn message that visually suggests genitals. "Clever."

Will Think for Salary

Guest's picture
Guest

this message is not for the kids.

Guest's picture
Guest

Nice Job.

SAM75's picture
218 pencils
SAM75

Nice Job.

Temple's picture
9453 pencils
Temple

Ivan, you can't be serious, bringing us this recycled crap. Hey Indonesia, I know you 're a poor country, but go buy some luerzers archives, then stop copying, then come back.

Guest's picture
Guest
Guest's picture
Guest

What if kids see this ad? It's disturbing!

michelangelo's picture
662 pencils
michelangelo

it was also done in UAE sometime back in the early 2000's

Cladman's picture
74 pencils
Cladman

Would have been better for an adult product like a porn festival. A little too creepy for the parental control. Still that's just me. It's pretty compelling.

Guest's picture
Guest

Because for God's sake you wouldn't want a child to see a vagina. S/he just came out of one. Been there, done that.

elyoshiro's picture
526 pencils
elyoshiro

Not again please!!

Guest's picture
Guest

Magazine eye is watching you masturbate.

Anonymous Author's picture
1545 pencils
Anonymous Author

That tummy button has eaten an eyeball.

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

Guest's picture
Guest

First time I've ever seen a vagina

Guest's picture
Guest

another ad for alain mikli?

Moonshark's picture
139 pencils
Moonshark

nice done

Guest's picture
Guest

I had to study this for a good 5 seconds to get the message. I'm gay and thus have no interest or subconscious trigger associated with it. Yeah, really clever J+J.

Notorious's picture
629 pencils
Notorious

I'd like to bang her eye.

outsmart me, if you can

Dzsoi's picture
5009 pencils
Dzsoi

You are funny but sick :)

bobby666's picture
1434 pencils
bobby666

i quite liked it. though I haven't seen the earlier ones done on the same concept. pretty good and yes captivating for an adult's eyes.

Guest's picture
Guest

This is not a Johnson & Johnson ad, but a SC Johnson ad !!!!
Look at the logo !

ivan's picture
ivan

Fixed, thanks.

Ivan Raszl, admin of AotW

Guest's picture
Guest

I can't imagine SC Johnson approving this. There is no connection with the brand at all and no further campaign about the subject so I consider this a very cheap SCAM ad. Asian countries are so ridiculous.

Guest's picture
Guest

The agency removed the ad. So it was a scam.

Guest's picture
Guest

Why not do genitals that look like eyes instead!

Guest's picture
Guest

Terms and conditions of this site stat that a submission CAN'T be removed by an agency??? what's doing here then???

ivan's picture
ivan

That's true. We wanted to avoid a time consuming law suit even though we're in the right. :)

Ivan Raszl, admin of AotW