Saudi Fuel: Fill it Prizes, Car
Promotional Campaign for Saudi Fuel with gifts.
Advertising Agency: Pi Adv, Riyadh, Saudi Arabia
Creative Director: Nader Adeeb
Art Director: Anas El Khateb
Copywriter: Taiseer Al Mofarej
Illustrator: Zuhair
Photographer: Mahmoud ElTawel
Published: September 2009


12 Comments
Fuel have such sharp edges???
the fuel coming from hand pump have so sharp edges.......
is it in an ice form?
really nice idea, but the retouching isnt that good, anyway good work Pi Adv. ...
| Everartz |
WAW
I wish we can full everything with Fuel in here. As the price is so expensive, its difficult to fuel the car in here.
1 Lt : 2.20 Dollars or 1.31 Euros.
Anyway its not nor very clever idea neither bad one.
But retouching could be better.
maybe it's a political statement about the wealth of nations; if it's not than (somehow i don't think big ideas transpired here) than why not think past the obvious
I don't understand what are the "sharp edges" or the "political statement" you guys are talking about!
It is all about winning prizes when you fill from Saudi Fuel pumps.
Not bad job.
Right Lee, the target here was very clear. and we it came in promotional campaign we have to hit the target direct
Execution sucks
Nice and simple idea
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
Idea is ok
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Thank you all for your comments, The idea was simple and visual clear but i Know that the retouch is not that good.
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