Sascar Tecnologia e Segurança Automotiva: Back to the future

Find your car. No matter where it goes.

Advertising Agency: Zero11 Propaganda, Brazil
Creative Directors: Ailton Godoy, Rosana Ameixieira
Art Director: Doda Ferrari
Copywriters: Davi Leal, Igor Staffuzza
Client Team Director: Patricia Muraro
Illustrator: Estudio Epox
Account manager: Juliana Viana
Published: August 2011

8 comments

kleenex's picture
kleenex
30880 pencils

With these ads I do not believe you.

Helmet Chrome's picture
Helmet Chrome
260 pencils

Even if it went back, back to the future. Just needs McFly at the wheel and it's Gold.

I'm sure they find stuff but a little overboard on the execution, unless it's 18-25's... who still might call BS.

fnog1's picture
fnog1
22 pencils

I liked it very much. Its creative and fun. Its sad when people dont get it.

VampAd's picture
VampAd
1153 pencils

I like it.

Roger Keynes's picture
Roger Keynes
5498 pencils

Too simplistic. Too 'future'.
The idea just needs to be shown in a 'today' scenario.
i.e. Flames & flash in a brazilian street.

Will Think for Salary

Hammad S's picture
Hammad S
490 pencils

I feel like someone stole my car....

mrMagic's picture
mrMagic
798 pencils

Pretty good idea.

fotdot's picture
fotdot
673 pencils

So car go to hell or heaven?

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