Sarti Tailors: 09 Collection, Cafe

09 Collection. Sarti Tailors

Advertising Agency: JWT, Melbourne, Australia
Executive Creative Director: Richard Muntz
Creative Director: Keith Nicolas
Creatives: James Orr, Harsh Kapadia, Chris Andrews, Carly Williams
Photographer: Chris Tovo
Retoucher: Todd Riddiford
Production Agency: CI Studios
Agency Producer: Michael Ball, Emma Donaldson
Account Director: Nicholas Brown
Published: 2009

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22 comments

eugenius's picture
eugenius
396 pencils

Fall collection... nice guys

munirgee's picture
munirgee
454 pencils

you caught it, I was little confused to understand it before.
Nice Ad

kgeiger's picture
kgeiger
6843 pencils

I wouldn't be caught dead in a suit like that... Oh wait...

nomanjin's picture
nomanjin
25 pencils

What, who ever wear's this is gona die

Szychowski's picture
Szychowski
89 pencils

Fashion photography can be shown in milion ways - this one is an interesting one. Nice.

Guest's picture
Guest

we don't refer to autumn as fall, so I doubt there is a fall connection. I like them visually but bit confused what they mean. I guess it's like the saying, wear clean underwear just in case you get hit by a bus.

Guest's picture
Guest

dint get the concept

Juan Cabral's picture
Juan Cabral
709 pencils

It´s hard to make ads for fashion...

***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

mikeelrapido's picture
mikeelrapido
1929 pencils

It's different so it's ok imho..

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Davosk's picture
Davosk
4833 pencils

If this was for a 'Fall Collection' I'd think, done, however in Australia Autumn isn't called fall. Seeing these implies the term 'Drop dead georgious' (or whatever) suits. For fashion it's a good campaign.

gmint7's picture
gmint7
2685 pencils

I would bluntly spell out the Fall Collection. noone will misunderstand the joke, hence problem solved.

:::J:::

Guest's picture
Guest

The hundreth "Fall collection" campaign i´ve seen.

tirthomitro's picture
tirthomitro
2696 pencils

a jap firm, for the first time, advertised "fall coll." by showing
people fallen down from a series of places. and that was in 2002/03.
this is the umpteenth tym this concept's been used...
freshness guys, freshness. where're the fresh fall ideas?????

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture
Guest

done "at least" 3 times...

Dainese - Publicis Italy - 2003
Bianco Footwear - &Co - 2004

at least...

Guest's picture
Guest

Actually this probably has something to do with the recession.

"09 collection"

These guys have obviously jumped because of it. Least they look good.

Guest's picture
Guest

graham fink did the whole lying dead/fashion thing 10 years ago

flurl's picture
flurl
93 pencils

and Michael Faraday invented the electric motor in 1821.

Irrelevant?
Well, so was your comment.

flurl's picture
flurl
93 pencils

and Michael Faraday invented the electric motor in 1821.

Irrelevant?
Well, so was your comment.

J Designer's picture
J Designer
2420 pencils

Fall collection... lol love it!

Guest's picture
Guest

very smart approach...

CopyRight's picture
CopyRight
715 pencils

is there an idea here besides these deadly suits

braindance's picture
braindance
36 pencils

First impression. hmm. buy our clothes and die/be murdered, I never even noticed the clothes. After reading comments, funny ad for fall clothes. unfortunately you guys won't be around to clue everyone else in!

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