Saridon: Carpenter

For persistent headaches

Advertising Agency: BBDO Guerrero/ Proximity, Philippines
Chief Creative Officer: David Guerrero
Executive Creative Director: Brandie Tan
Creative Director: Rey Tiempo, Gary Amante
Copywriter: Rey Tiempo
Art Director: Gary Amante, Peepo David
Producer: Al Salvador
Retouchers: Vilma Magsino, Oliver Brillantes
Photographers: Paolo Gripo, Abet Bagay
Account Director: Cindy Evangelista

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17 comments

CrackerJackWorks's picture
CrackerJackWorks
10034 pencils

these really nail the brief

Boxey's picture
Boxey
8885 pencils

wah wah

Ron Burgundy's picture
Ron Burgundy
1636 pencils

I wonder how long it took them to hammer out this idea

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

I just love the photography, not such a clean style that's mostly used. And yes idea is good too :) Bravo.

everartz's picture
everartz
7611 pencils

i like the idea but i find the ad is crowded and busy a bit .

| Everartz |

luispiter's picture
luispiter
2756 pencils

jajajaj ... its funny

Marlus Lau's picture
Marlus Lau
1806 pencils

Funny indeed. Different approach.

Brent_Blair's picture
Brent_Blair
75 pencils

I like the idea behind the campaign... I think the art direction could have been a little more polished. Overall. Solid!

bj-71's picture
bj-71
113 pencils

Best of the series.

miko1aj's picture
miko1aj
3097 pencils

great idea. it's the kind of - WHY, oh WHY i didn't get it first? Excellent simplicity.

Glut's picture
Glut
3947 pencils

Nice and clear

DIVPravin's picture
DIVPravin
54 pencils

concept is good but do some softly

mgkhasan's picture
mgkhasan
2 pencils

Very good concept and clear

shbs2's picture
shbs2
35 pencils

like the concept, but it seems the guy doesn't feel any painful headache

chanderjoshi's picture
chanderjoshi
153 pencils

liked.

velle's picture
velle
1550 pencils

owowow...

AD-rian's picture
AD-rian
261 pencils

Nice.

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