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Subway

Agency: 
Published/Aired: 
August 2010
Description: 

Digital computer artist: M.A.R.S.

What you really touch?

Advertising Agency: Chuo Senko, Thailand
Creative Directors: Jak Naiprayoon, Noppadon Shinkhem
Art Director / Copywriter: Noppadon Shinkhem
Producer: Sumith Alansunyaluck
Photographer: Bob Eye View

Comments (16)

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Highest Rated

Carlos Aledo's picture
Carlos Aledo
Activity Score 63

The two others are good, but I think this one doesn't work very well

kergu's picture
kergu
Activity Score 6795

Good idea.

akshaysrikar's picture
akshaysrikar
Activity Score 420

Good idea, not done well.

New Nice and Fun's picture
New Nice and Fun
Activity Score 377

The poorest of the serie ... Made me think of this french ad that aired in May : http://www.youtube.com/watch?v=u5envaaZmko

Guest's picture
Guest

Exact same copy :)

jackblack's picture
jackblack
Activity Score 2350

Great campaign. The anal bastards around the world are rejoicing 'Yes, I told you so!'.

rakkonmailna's picture
rakkonmailna
Activity Score 6

I have ever seen before.

Similar : " LIFEBUOY HANDWASH " That say " you eat what you touch " .

Guest's picture
Guest
Dzsoi's picture
Dzsoi
Activity Score 8087

Bingo! The copy is better there, art direction is better here (I mean: no person on this one +1, hand is dirty +1).

Guest's picture
Guest

Myeah... it doesn't look like it's hanging off the rail, it's a FAIL.

michelangelo's picture
michelangelo
Activity Score 660

Not just oily, greased, muddy hands are "dirty", even pretty, well manicured hands can be very dirty as well

manumartin5's picture
manumartin5
Activity Score 1196

I agree to michelangelo

Guest's picture
Guest

Noppadon

Superb : )

Guest's picture
Guest

Thanks
: ]

Sdb's picture
Sdb
Activity Score 1362

Looks very realistic, but it seems scary.

Carlos Aledo's picture
Carlos Aledo
Activity Score 63

The two others are good, but I think this one doesn't work very well

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