Sanyo: Floating log
See what's under the sea. Xacti CA8 Digital Underwater Camera. In store May.
Advertising Agency: Saatchi & Saatchi New Zealand
Executive Creative Director: Mike O'Sullivan
Creative Director: Luke Chess
Creative Group Head: Hywel James
Designer: Nick Smith
Head of Art: Tim Huse
Creatives: Hywel James, Tim Huse
Group Account Director: Angelina Farry
Account Manager: Lucy Pilkington
Producer: Heath Davy
16 Comments
Sleeping croc at sea?
crocs can swim in both salt and fresh water
crocs can swim in both salt and fresh water
BASURA DE DISEÑO NO SIRVE PARA NADA EN SERIO...MALASOO
HAY....que comentario tan primiparo....ud acaba de salir de la universidad seguramente.
I think its very good stuff. Its an insight. Me only doud its for the product, where do you public this kind of thins?? there´re too specific for such a production. Maybe the ad agency where i´m work its bad...
I had to talk whit my psiquiatrist.
Sorry for my english!
Todos somos ignorantes, pero no todos ignoramos lo mismo.
I like these adverts. Nice and to the point.
not
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Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
http://www.facebook.com/gualcor
this is a lovely campaign.
I like these
Me gusta, interesante y bonito.
it's a copied idea, previously it has been used for a news channel, u'll find it in archive 2007 or 2008
cool, good looking campaign. well done
Like the art direction!
a floating log cant float underwater
Creativity is a natural extension of our enthusiasm
it looks like a floating log ON TOP of the water. but under the water it is revealed to be a sleeping crocodile. nice idea that looks awesome.