Santa Casa: Waiting list

If you needed an organ transplant, your name would be here.

Advertising Agency: Y&R, Sao Paulo, Brazil
Executive Creative Director / Creative Director: Tomas Lorente
Copywriter: Marilu Rodrigues
Art Directors: Axel Levay, Widerson Souza
Art Buyer: Monica Beretta
Account Supervisor: Valeria Ordonhez
Advertiser's Supervisor: Dr. Antonio Carlos Forte
Other Credits: Elaine Carvalho

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13 comments

BOOBJOB LOOBCANNON's picture
BOOBJOB LOOBCANNON
1838 pencils

Yeah, well that one works OK.

Seems very familiar somehow.

We're going to need more lube.

Copydog's picture
Copydog
129 pencils

Decent.

Jimmie's picture
Jimmie
127 pencils

Back to the 60's.

monotone's picture
monotone
301 pencils

That's really not a lot of people if you consider that there are 180 million people in Brazil.

Prof's picture
Prof
1453 pencils

Pedantic asshole :D

Quite really.

Zemane's picture
Zemane
284 pencils

Well, it's a lot of people if you consider they are waiting for a kidney or a lung, dude.

"Talent is luck. The important thing in life is courage."

desailly's picture
desailly
470 pencils

That's a really dickish thing to say.

NatalieM's picture
NatalieM
1687 pencils

Clear message and copy.

simon.gross's picture
simon.gross
541 pencils

Great ad.

mansoor khan's picture
mansoor khan
35 pencils

good work,
i liked the idea

krautland's picture
krautland
3225 pencils

reminds me of the united way charity ad that recently was in CA but it's not a carbon-copy.

Frits Harkema's picture
Frits Harkema
713 pencils

That's unfair! His or her name should be at the bottom right end of page 2. Now, they go in front of all those people.

wickedcheese's picture
wickedcheese
84 pencils

Wow. That's scary.

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