Saniterpen Pet Odor Remover: Puss in Boots

For any kind of pet odor.

Advertising Agency: Callegari Berville Grey, Paris, France
Executive Creative Director: Andrea Stillacci
Creative Directors: Luissandro Del Gobbo
Copywriter: Luissandro Del Gobbo
Art Director: Giovanni Settesoldi
Photographer: Eugenio Recuenco
Art Buyer: Elena Mazzanti-Houel
Account Supervisor: Nathalie Bailleul
Advertiser's Supervisor: Anne Legallet
Published: March 2008

19 comments

philippertl's picture
philippertl
656 pencils

Awesome illustration!

ILLUSTRATION / DESIGN www.philippertl.co.uk

rebelscum's picture
rebelscum
2114 pencils

I'm fairly sure this is photography?? If so, awesome set dec, wardrobe & makeup :P

____________________________________________________________

"I saw a subliminal ad executive once, but only for a second." - The Wright
www.ryanfox.ca

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I have thousands of pencils and $1.50 so I'm off to Starbucks

john doe's picture
john doe
1571 pencils

impressive art direction. though i don't like the idea so much.

Bye's picture
Bye
1468 pencils

If only the idea was as good as the art this would be the best idea I would've seen in years.

Sopoulos's picture
Sopoulos
26 pencils

I love it

esteb's picture
esteb
673 pencils

Good art.

Vicomte's picture
Vicomte
287 pencils

Beautiful illustration. But the idea...

speed's picture
speed
83 pencils

This photographer is just magnificent. You should check out his portfolio. http://www.eugeniorecuenco.com/

I think the ad is different for the category. I'd look forward to the others in a series.

Londonpride's picture
Londonpride
169 pencils

Top job. In my opinion art direction will make it a Cannes contender. Idea won't make it a winner though.

miko1aj's picture
miko1aj
3098 pencils

whoa. What a post production I would say. Very good idea shot extraoutstandingly. I love this kind of ads.

Jet Propulsion Lab's picture
Jet Propulsion Lab
10683 pencils

Ah-mazing photo-illustration!
If they have an extra reprint or two lying around the agency, I'll BUY IT!!! ; )

Alistair C.'s picture
Alistair C.
692 pencils

this should win a prize just for the execution. the idea is so-so, not really jaw dropping.

Leandro's picture
Leandro
117 pencils

excelent!!

sold's picture
sold
3219 pencils

o good production can save a bad idea, the opposite dont fit.

cullers's picture
cullers
332 pencils

Freaking gorgeous down to the last detail! Even the items he caught in the story. What a fantastic style for an actual book of puss in boots. I would so buy such a book.

Heaven's picture
Heaven
88 pencils

WoW! De las fotografías más hermosas que he visto, así como toda la dirección de arte, la ambientación... WOW!!

ssshi

Barkach's picture
Barkach
199 pencils

I think it is too much.. the art is amazing, too magnifique... and the idea too dump....

Is like they saw the art and said: Mmmm this may work... remember to put a crappy product shot and an stupid copy line to ruin this master piece...

smilepig's picture
smilepig
254 pencils

what a beautiful ad! actually i don't get the idea .I think they try to say like the foot odor of man??

GuilhermeToledo's picture
GuilhermeToledo
13 pencils

simplesmente ducarai!!!

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