A print campaign for SANCA, The South African National Council on Alcoholism and Drug Dependence, communicating the dangers of drinking alcohol to pregnant women who think that moderate drinking won't affect their unborn babies. Foetal alcohol syndrome doesn't just manifest itself in physical birth defects at birth, it can also cause psychological damage, which isn't always immediately apparent.
Drinking during pregnancy can take years to affect your baby.
60% of children born with foetal alcohol syndrome will grow up to engage in criminal activity. Do the right thing for child's sake. Don't drink during pregnancy.
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