Indifference Kills
Advertising Agency: Publicis Conseil, France
Creative Directors: Véronique Sels, Olivier Altmann
Art Director: Yves-eric Deboey
Assistant art director : Jean Weessa
Copywriter: Mathieu Degryse
Photographer: Cedric Delsaux
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25 Comments
THIS IS THE BEST OF THREE
GREAT ART DIRECTION
GREAT PHOTOGRAPHY
STRONG MESSAGE
They'd be better as on-site appliques.
Nice campaign, great art direction ... but this will not change "Indifference" in Paris. Unfortunately this campaign will make people smile in Paris because people are not "educated" to help others.
Simple ideas are the best !
Agree, very true. Maybe the client should change to another agency to have a new point of view, but as usual most french public budgets go always to the same french agencies : Eurorscg, Publicis.
Same client and same agency as these: http://adsoftheworld.com/media/print/samusocial_asphaltisation_3
They just put them a little deeper ;) Great idea though.
Same "actor" too, or is it just me?
Portfolio * Myspace * Facebook
i can't even spell my name without 'ad'
Yeah, both of them are solid, good if you look at them independently, but if you put it in the context, it's a bit lazy from an agency.
this is really powerful, great ad, amazing art direction, congrats
It's nice but not great.
boring
Stunning! the reality shocks, every day we see it wherever we live.
“El valor de las cosas no está en el tiempo que duran, sino en la intensidad con que suceden. Por eso existen momentos inolvidables, cosas inexplicables y personas incomparables.”
no need to put two breaks there
life is a playground
good
to be honest. nothing special... not clever message...
Nice Campaign !!!
Live with Passion
so scary
what a art....great boos
a CREATIVE drop
very good!
I’m fed up with this kind of social campaign. they’re made just for prices without an answer to the question “what’s in for me?”. everybody knows that indifference kills. it kills everywhere, from homeless to the 3rd world. there’s nothing that really matter here!
Boring, good photos however.
dèja fait merde!
déjà fait merde!
done already you say???? I don't think so. Post us the link then, please.
the same, and the same, and the same......
Yeah, very good.
That's me!
http://blog.tapuz.co.il/wranger