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Samsung: Worker

Samsung: Worker
Your rating: None Average: 7.8 (45 votes)

Group shots, without group efforts.
WB700 with wide-angle lens.

Advertising Agency: Cheil, Beijing, China
Executive Creative Directors: Jason zhao, Jacky Lung
Creative Directors: Yuming Fu, Shengxiong Chen
Art Directors: Shengxiong Chen, Qianli Ma
Copywriters: Yuming Fu, Wei Xu
Photographers: Zhong Shi, Jing Hui
Retouching: Zhong Shi
Account team: Wenkey Chen, Frankee Wang
Published: April, 2011

21 Comments

ace85le's picture 3901 pencils
ace85le | Fri, 2011-07-08 22:29
8

Really funny & shakes off a happy vibe.

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morse's picture 8826 pencils
morse | Fri, 2011-07-08 23:08
8

I agree. Well done.

What hath God wrought

The JACK's picture 442 pencils
The JACK | Fri, 2011-07-08 23:09

good copy...

Nike Diesel's picture 6832 pencils
Nike Diesel | Mon, 2011-07-11 07:47

I agree, really great copy.

vijayakumar.cp's picture 39 pencils
vijayakumar.cp | Fri, 2011-07-08 23:22

very nice and well done.

chaddy velasco's picture 90 pencils
chaddy velasco | Sat, 2011-07-09 03:41

just a different angle

http://adsoftheworld.com/media/print/nikon_wide_lens

thedesignaddict's picture 4341 pencils
thedesignaddict | Sat, 2011-07-09 06:07
8

Simple. Smart.

dmslee's picture 10 pencils
dmslee | Sat, 2011-07-09 09:46

why 3?

kleenex's picture 8394 pencils
kleenex | Sat, 2011-07-09 12:11

Not a bad idea at all.

esteb's picture 673 pencils
esteb | Sat, 2011-07-09 15:56
2

It has been already done.
I dont' undertsand why you go on commenting.

AdBuzzer's picture 1130 pencils
AdBuzzer | Sat, 2011-07-09 16:10
7

it's a very good solution for the product benefit. I'm just not sure if it's really possible - even with those wide-angle lenses - to make a photo of the whole group this way as depicted in the ad.

http://adbuzzer.wordpress.com

krautland's picture 3204 pencils
krautland | Sun, 2011-07-10 19:48

funny.

Taylormade's picture 421 pencils
Taylormade | Sun, 2011-07-10 20:51

I prefer the original ad's reverse perspective.

NONE™'s picture 215 pencils
NONE™ | Sun, 2011-07-10 21:30
7

Good!!!

NONE™

chaddy velasco's picture 90 pencils
chaddy velasco | Mon, 2011-07-11 02:35
3

i would probably give them a 9 or a 10 if they are the first agency to produce this kind of execution and idea.

lufi's picture 121 pencils
lufi | Mon, 2011-07-11 04:35
1

I agree, not the first and not for nikon too

anti-vedel's picture 38 pencils
anti-vedel | Mon, 2011-07-11 04:42

Clewer idea!

Glut's picture 4076 pencils
Glut | Mon, 2011-07-11 09:50

nice!

zr4218's picture 31 pencils
zr4218 | Tue, 2011-07-12 02:06
10

very nice.good ideeeeeeeeeea!!!!! genius。。

singser's picture 8 pencils
singser | Tue, 2011-07-12 02:11
9

Good

monkey business's picture 18 pencils
monkey business | Sun, 2012-04-22 03:49

brilliant!!!

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