Samsung: Tiger

Because paper jams waste more than just paper.
Samsung ML5015ND with anti-jam technology.

Advertising Agency: Cheil Worldwide, Gurgaon, India
Executive Creative Director: Nima Namchu
Creative Directors: Navin Theeng, Kaushik Saha
Art Director: Debmalaya Mitra
Copywriters: Nima Namchu, Navin Theeng
Photographer: Hormis Thakaran Antony

Published: 
May 2013

9 comments

certaintly's picture
certaintly
3994 pencils

omg no.

it's creative and all, but not a pertinent message for the product.

kleenex's picture
kleenex
41102 pencils

correct

Jaap Grolleman's picture
Jaap Grolleman
6992 pencils

This is so stupid. It's an argument to stop printing paper all together, not to buy a printer that solves a non-existant problem.

sacrilegend's picture
sacrilegend
3333 pencils

Stretched the thinking way too far here. And in the wrong direction entirely.

jackblack's picture
jackblack
2350 pencils

A huge stretch. So I guess it's then okay to keep printing nice copies, so we save more Tigers?

gb83's picture
gb83
63 pencils

good job boys

evikRAM's picture
evikRAM
349 pencils

Ultimate...!

!! जय श्रीराम !!

sunilcreates's picture
sunilcreates
166 pencils

Stop printing save tigers !

cagkanyuksel's picture
cagkanyuksel
592 pencils

nice series.

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