Samsung: Optical Zoom, Statue

Samsung: Optical Zoom, Statue
Average: 4 (25 votes)

24x optical zoom

Advertising Agency: Impact BBDO, Beirut, Lebanon
Executive Creative Director: Walid Kanaan
Creative Director: Nancy Timani
Associate Creative Director: Florence Basseux
Art Director: Nancy Timani
Copywriter: Florence Basseux
Photographer: Bernard Khalil
3D: Malek Rizkallah
Artwork: Elie Moussally
Published: December 2010

16 comments

pierrelastname's picture
2629 pencils
pierrelastname

DONE!

ambareesha's picture
261 pencils
ambareesha

communication is clear as big as 24x

- @mbi

sureshbabu's picture
584 pencils
sureshbabu

Nice :)

Sdb's picture
1374 pencils
Sdb

Cool..

JCSaiKrishna's picture
733 pencils
JCSaiKrishna

Simple idea :)

http://twitter.com/JCSaiKrishna
I'm excited to know my mistakes!

Jaap Grolleman's picture
6931 pencils
Jaap Grolleman

Very similar to a lot of other camera ads - might even be done - but it's solid and clear and it works.

R.Siwanat's picture
20 pencils
R.Siwanat

^^ 555

tirthomitro's picture
2258 pencils
tirthomitro

ideawise this is pretty good.
but aren't we running outta' ideas about this "zoom" thingy???

they showed me a picture & i laughed
dignity has never been photographed

dadada's picture
1723 pencils
dadada

nice

Everybody is creative, be yourself.

Lazarus's picture
1392 pencils
Lazarus

Big head. Small idea.

kleenex's picture
15966 pencils
kleenex

I like the concept of this idea.

Cutarica's picture
3233 pencils
Cutarica

not cool, not cool. overused concept.

tamer samy's picture
690 pencils
tamer samy

i like..

everartz's picture
7627 pencils
everartz

in this particular one, it doesnt look like its been zoomed in!
maybe the magnification should have been made more...

| Everartz |

nemesis's picture
759 pencils
nemesis

meh

nemesis's picture
759 pencils
nemesis

also zoomed in on the logo, copy and product shot... all huge