Samsung Innov8: Obama

Samsung Innov8 camera phone with smile recognition technology.

Advertising Agency: Cheil Worldwide, New Delhi, India
Executive Creative Directors: Prathap Suthan, Viral Pandya
Creative Directors: Aneesh Jaisinghani
Art Director: Aneesh Jaisinghani
Copywriter: Sambit Mishra
Published: September 2008

9 comments

Guest's picture
Guest

what has that to do with obama?

Guest's picture
Guest

no body else in the whole world was smiling at that time?

Guest's picture
Guest

Pathetic

Guest's picture
Guest

very bad creatives. working too hard for awards?

tantrik_indian's picture
tantrik_indian
953 pencils

So many 'advertising greats' and so many of their ads sucks. Immensely pleasurable. Ha Ha Ha

~~this paranoid survived!~~

Guest's picture
Guest

You must be failed copywriter turned planner, and then finally switched to the client side...and now you are some junior flunkie trying to suck up to the Assistant Manager (brand) hoping to get involved in the next Marcomm meeting.

Now that is Pleasurable!

BusterKeaton is back!

Nanel's picture
Nanel
283 pencils

what does it have to do with obama you ask????

obama is black and you're dumb

alvinpck's picture
alvinpck
1467 pencils

Obama's father from Kenya. Duh.

markacopy's picture
markacopy
17 pencils

It's all about smiles...but where is the relation to the fact that the phone RECOGNIZES a smile.

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