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Champions

Agency: 
Published/Aired: 
March 2017
Description: 

It’s really convenient when one can add more things to an existing project. By being able to add more, good projects often become great. Quite similar to Samsung Addwash where one can add clothes anytime during the wash cycle through a mini door.

It's good when you can add during the cycle.

Advertising Agency: Leo Burnett, Dubai, UAE
Chief Creative Officer: Bechara Mounnazar
Regional Executive Creative Director: Andre Nassar
Creative Director: Daniel Salles
Art Director: Sneha Sathe
Senior Copywriter: Ritabrata Saha
Communication Director: Danielle Jamal
Illustrator: Malagueta Studios

Comments (2)

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Highest Rated

Dzsoi's picture
Dzsoi
Activity Score 8436

I like the idea, still execution is a bit complicated. Maybe fewer steps are enough. I like the Beatles version the most, because you get it faster (a new member has been added in every step).

kleenex's picture
kleenex
Activity Score 45375

I do not like the concept.

Dzsoi's picture
Dzsoi
Activity Score 8436

I like the idea, still execution is a bit complicated. Maybe fewer steps are enough. I like the Beatles version the most, because you get it faster (a new member has been added in every step).

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