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Samsung: Bar and tone

Samsung: Bar and tone
Your rating: None Average: 4.2 (31 votes)

Introducing the new TV plasma HD 63"

Advertising Agency: Leo Burnett Chile
Creative Director: Hector Orellana
Art Director: Sergio Andrade
Copywriter: Delfo Banchero

13 Comments

ilovegreatads's picture 300 pencils

oh, my old CRT tv gives me millions of colors more!

kgeiger's picture 6642 pencils

What's the message here? Buy an HDTV now and get a test picture for free?

andrej dwin's picture 963 pencils

does anyone get it?

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Nipo's picture 20 pencils

the test picture has 4 colors per bar, when it usually has only 1. So they are saying that you get a lot more definition with this TV... kind of haha

Sharp's picture 216 pencils

And a lot more colour. I like it.

sparkvisual's picture 56 pencils

The visual is striking, but the idea (if the above is correct) is way over most peoples' heads. Too much work to figure out. Next.

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nemesis's picture 743 pencils

ok, i get it, but you have to really look at it and think about it for a while... doesn't work right away.

Juan Lanis's picture 4 pencils

Me gusta

kc_brock's picture 705 pencils

very nice.

it's instant get.
come on people.

rd

cornelio's picture

HD no tiene q ver con cantidad de color y si asi fuera, la grafica limita la cantidad de colores, como la paleta q se usa en las web. otra mala grafica de orellana

stick it's picture

stupids, it's a really big tv so the colour bars need more bars to fit the space.

Humble Servant's picture

I can see the idea of this ad. But it is just does not work here. It is fien to be an initiative work for some award shows but not the real world.

bacolo69's picture 82 pencils

It should say "Introducing the new 63" HDTV Plasma"

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