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Samsonite American Tourister: Tough Standard, Beat

Samsonite American Tourister: Tough Standard, Beat
Your rating: None Average: 5 (26 votes)

The Tough Standard.

Advertising Agency: JWT, Hong Kong
Creative Directors: Sly Song, Hugo Yiu, Lai Kin Leung
Art Director: Lai Kin Leung
Copywriter: Hugo Yiu
Illustrators: Ricky Cheng, Thomas Cheung
Published: September 2011

9 Comments

kleenex's picture 6226 pencils
kleenex | Mon, 2011-11-07 13:59

Not liking this set of three at all.

atb2005's picture 13683 pencils
atb2005 | Mon, 2011-11-07 14:48
1

The creatives in Asia like to include children in their illustrations.

Roger Keynes's picture 4014 pencils
Roger Keynes | Mon, 2011-11-07 15:57
7

Fun little campaign.

Will Think for Salary

esteb's picture 640 pencils
esteb | Mon, 2011-11-07 16:14
9

So crazy and so creative. Avesome.

lufi's picture 121 pencils
lufi | Mon, 2011-11-07 17:09
6

simple idea but funny !

Nike Diesel's picture 3458 pencils
Nike Diesel | Tue, 2011-11-08 04:14

bad

stickynotes's picture 345 pencils
stickynotes | Tue, 2011-11-08 09:50
7

very different approach. really like it.
A pity that the illustration style looks a little cheap. doesn't go well with the premium pics of the product.

Milan Solanki's picture 455 pencils
Milan Solanki | Fri, 2011-11-11 05:33

****off

darksideman's picture 58 pencils
darksideman | Mon, 2011-12-12 09:30

so bad

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