Run for a positive cause.
Advertising Agency: Ogilvy, Bangalore, India
Creative Directors: Rod Vallis, Bikramjeet Gosh, Gautam Dev
Art Director: Jeyananth Velusamy
Copywriter: Melvin Jacob John
Photographer: Dinesh
Other additional credits: Ramesh, Shenaz, Ajit Davadason
Published: May 2008
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26 Comments
interesting, i like it
http://jazarah.net/
Beauty. Clap. Clap.
looks like absolut's font
but cool idea
Ha! That was my first thought too.
great stuff. In 1986.
hmm...gudone
nice work:-)
Shruti Kedia
Very interesting, but looks like Nike Run ad.
nostars.biz - ads, art, design, sound, more!
I like it very much. Great job!
"Why go on living when we can bury you for $49.50?" (Once Upon A Time In America)
Good
The layout sucks--reminds me of 1980s ads. But the idea is lovely.
"Positive cause" bothers me, though. As opposed to a negative cause? I get that it's for people who are HIV positive, but it sounds a bit too forced.
Been done a hundred times. And better.
Aw, I like the concept, but wish the photo was better.
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"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."
- Leo Burnett
very clear, strong concept.
..::MONCHEBEAT::..
DONE
niiiice! good job
it's the kind that works
like it to much!
Chikirom
nice, done where?
very nice & simple
The pun and the layout almost manage to ruin a lovely idea.
ABSOLUT Aids
wonderful
absolut????
good idea
Good idea
Awesome Concept !! Kudos to Copywriter & Art Director !
Regards,
A-Myth !!