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Salvation Army: Chopper

Salvation Army: Chopper
Your rating: None Average: 7.5 (2 votes)

Your donations are our ammunition.

Advertising Agency, City: McCann Erickson, Sao Paulo, Brazil
Executive Creative Director: Adriana Cury
Creative Directors: Adriana Cury
Copywriter: Marcelo Padoca
Art Director: Fernando Reis
Photographer: Zarella Neto
Producers: Jorge Gaglioni, Marcelo Pinto
Account Supervisor: Fernanda Costa
Advertiser's Supervisor: Dirceu Lemos

17 Comments

creative420's picture 286 pencils
creative420 | Mon, 2007-06-25 09:53

Nice. Tough to do but poor execution.

mlapoint's picture 47 pencils
mlapoint | Mon, 2007-06-25 12:28

poor execution??!?!?!?!??!?!?!?!!

www.lapointdesign.com

Spanky's picture 2774 pencils
Spanky | Mon, 2007-06-25 16:48

the photography is pretty bad.

tikko's picture 48 pencils
tikko | Mon, 2007-06-25 09:54

very nice

mlapoint's picture 47 pencils
mlapoint | Mon, 2007-06-25 12:27

i love this ad.

www.lapointdesign.com

hang-the-dj's picture 1270 pencils
hang-the-dj | Mon, 2007-06-25 20:10

This is cute, I like it.

Rog's picture 6110 pencils
Rog | Mon, 2007-06-25 22:12

Ammunition?

>>>> That's not an ad. THIS is an ad.

hang-the-dj's picture 1270 pencils
hang-the-dj | Mon, 2007-06-25 23:59

'Army' pun.

Rog's picture 6110 pencils
Rog | Tue, 2007-06-26 02:55

Culling street kids again?

Guess I'm not used to humour in Slavos ads! ;)

>>>> That's not an ad. THIS is an ad.

hang-the-dj's picture 1270 pencils
hang-the-dj | Tue, 2007-06-26 20:23

Yeah, it's pretty 'out there' for the category, which I suppose is why it won a lion.
Not much of a showing at Cannes by the Aussies this year Rog, what happened?

Rog's picture 6110 pencils
Rog | Tue, 2007-06-26 22:23

We need inspiration.
Ruddy should do the trick. ;)

>>>> That's not an ad. THIS is an ad.

hang-the-dj's picture 1270 pencils
hang-the-dj | Wed, 2007-06-27 03:04

Inspiration or better scamming abilities?
I dunno, a lot of the Cannes work seemed very familiar and scammy to me this year, I suppose some agencies have lots of dollars for their award kitty and some don't (like mine).

Rudd as inspiration?
Can we be that desperate?

Ad Junkie At Large's picture 560 pencils
Ad Junkie At Large | Tue, 2007-06-26 00:43

thats so little rascals

itch's picture 810 pencils
itch | Tue, 2007-06-26 00:49

i like the idea! nice ad!

* it's not how good you are. it's how good you want it to be *

liar's picture 390 pencils
liar | Tue, 2007-06-26 00:53

that chair looks cosy though...

mtv_vgraphics's picture 19 pencils
mtv_vgraphics | Tue, 2007-06-26 02:00

My mind is flying

no Rules, no Limits, only Situations

Maxwedge's picture 562 pencils
Maxwedge | Thu, 2007-07-12 00:57

An agency turned that out? Fun idea and maybe its suppose to look cheapo, but no Lion,...Orangutan maybe.

== Bring back fags, lard and the biff.

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