Salora: Non-stop, 1

Non-Stop Music. Non-Stop Battery. Non-Stop Smartness.

In these ads the shapes are the outline of the Indian Map that denotes the phone has a good battery life that can travel across India on a single charge.
From Tamil Nadu to Jammu&Kashmir (South to North), and from Assam to Maharashtra (From East to West).

Advertising Agency: BEI Confluence, New Delhi, India
Creative Director: Ammar Mohammed
National Creative Director: Anwar Abbas
Art Director / Illustrator: Deb Chakraborty
Copywriter: Ranit Mukherjee

March 2013


Gandalfthecat's picture
228 pencils

Wasn't this JUST done by Renault?

Ad Analyst's picture
Ad Analyst

The Idea may have strength but execution is too lame. Its seems as the art people was in hurry that it missed detailing.

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