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Keep your eye on the shoes

Agency: 
Published/Aired: 
February 2011
Description: 

Keep your eye on the shoe.
Sale 20 Jan - 20 Feb

Advertising Agency: Euro RSCG, Dubai, UAE
Creative Director: Neeraj Sabharwal
Art Director: Neeraj Sabharwal, Timsy Vadhani
Copywriter: Neeraj Sabharwal, Wayne Fernandes
Retoucher: Jose Basug
Photographer: Kundan Raut
Account manager: Rhea Advani

Comments (11)

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luispiter's picture
luispiter
Activity Score 2756

its bad... i dont like

jackblack's picture
jackblack
Activity Score 2350

No.

copycopycopy's picture
copycopycopy
Activity Score 148

Don't know why but I like it.

CuriousPencil's picture
CuriousPencil
Activity Score 4225

Hardly the most challenging idea. But having seen other ads for the Dubai audience, this is probably bang on the money.

thedesignaddict's picture
thedesignaddict
Activity Score 5403

This technique has been done to death. Sorry.

kleenex's picture
kleenex
Activity Score 43398

YUCK!!!

livvy's picture
livvy
Activity Score 84

One of the worst I have seen from Saks Fifth. I actually thought this ad has something to do with witchcraft and wizardry.... Hedwig, anyone?

Keeping the right side of your head warm.

http://thethinkingtoque.blogspot.com/

Schizzy's picture
Schizzy
Activity Score 203

It's so bad, I want to rate it something else other than stars.

MMDPS's picture
MMDPS
Activity Score 34

Neat visual trick used well but will it put feet in the store?

mattssmith's picture
mattssmith
Activity Score 3

I'm not sure the greatness of this? It is a cool design, but isn't it just the same picture of a shoe with different colors / shading done to make the overall picture look like an eye?

I agree with other comments that this type of art has been over done.

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Thanks,
Matt

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