Saks Fifth Avenue: Keep your eye on the shoes

Keep your eye on the shoe.
Sale 20 Jan - 20 Feb

Advertising Agency: Euro RSCG, Dubai, UAE
Creative Director: Neeraj Sabharwal
Art Director: Neeraj Sabharwal, Timsy Vadhani
Copywriter: Neeraj Sabharwal, Wayne Fernandes
Retoucher: Jose Basug
Photographer: Kundan Raut
Account manager: Rhea Advani

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11 comments

luispiter's picture
luispiter
2756 pencils

its bad... i dont like

jackblack's picture
jackblack
2230 pencils

No.

copycopycopy's picture
copycopycopy
148 pencils

Don't know why but I like it.

CuriousPencil's picture
CuriousPencil
4227 pencils

Hardly the most challenging idea. But having seen other ads for the Dubai audience, this is probably bang on the money.

thedesignaddict's picture
thedesignaddict
5331 pencils

This technique has been done to death. Sorry.

kleenex's picture
kleenex
26150 pencils

YUCK!!!

livvy's picture
livvy
84 pencils

One of the worst I have seen from Saks Fifth. I actually thought this ad has something to do with witchcraft and wizardry.... Hedwig, anyone?

Keeping the right side of your head warm.

http://thethinkingtoque.blogspot.com/

Schizzy's picture
Schizzy
205 pencils

It's so bad, I want to rate it something else other than stars.

MMDPS's picture
MMDPS
34 pencils

Neat visual trick used well but will it put feet in the store?

mattssmith's picture
mattssmith
3 pencils

I'm not sure the greatness of this? It is a cool design, but isn't it just the same picture of a shoe with different colors / shading done to make the overall picture look like an eye?

I agree with other comments that this type of art has been over done.

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Thanks,
Matt

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