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Keep your eye on the bag

Agency: 
Published/Aired: 
February 2011
Description: 

Keep your eye on the bag.
Sale 20 Jan - 20 Feb

Advertising Agency: Euro RSCG, Dubai, UAE
Creative Director: Neeraj Sabharwal
Art Director: Neeraj Sabharwal, Timsy Vadhani
Copywriter: Neeraj Sabharwal, Wayne Fernandes
Retoucher: Jose Basug
Photographer: Kundan Raut
Account manager: Rhea Advani

Comments (8)

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AdBuzzer's picture
AdBuzzer
Activity Score 1174

sort of OK, but couldn't they come up with a better idea for the logo arrangement?

luispiter's picture
luispiter
Activity Score 2756

mmmm its not new...

shahidali's picture
shahidali
Activity Score 4069

We don't always call a literal translation a creative.

shahid

Molecule's picture
Molecule
Activity Score 435

this type of technique is getting old.

everartz's picture
everartz
Activity Score 7609

i dont even find it as an idea at all!

| Everartz |

Glut's picture
Glut
Activity Score 3937

bad, bad.

Marlus Lau's picture
Marlus Lau
Activity Score 1808

It is not new and literal, that's true, but that's for us. Maybe for the target, who does not understand about it, i'ts an interesting piece and it might work. What do you say?

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