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Safer Streets: The Waterboy

Safer Streets: The Waterboy
Your rating: None Average: 4.8 (10 votes)

Got the moves to keep you and your mates out of trouble when you go drinking?
Real champs look out for their mates.

Advertising Agency: Boilerroom, Melbourne, Australia
Creative Director: Adrian Pritchard
Art Director: Paul Hermes
Photographer: Jesper Neilsen (retouched by Imagenation)
Other additional credits: Eric Blakeway, Mikey Tucker
Published: May 2009

3 Comments

Guest's picture
Guest | Wed, 2009-05-13 13:27

I really like these. Different approach that will stand out and is perfect for the target audience, a bit of humour to get across a serious message. Also really like the executions, looked like they had a lot of fun producing the campaign.

Guest's picture
Guest | Wed, 2009-05-13 20:56

Love the Art Direction. Great strategy.

Guest's picture
Guest | Wed, 2009-05-13 21:30

These kinda sorta stink.

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