Safeguard: Train
Everything is a toy to kids. Safeguard
Advertising Agency: Saatchi & Saatchi, Guangzhou, China
Chief Creative Officer: Edmund Choe, Andy Greenaway
Executive Creative Director: Ng Fan
Creative Director: Popo Wu, Samuel Lau
Copywriter: Akon Li, Dang Lei, Arthur Tsang
Advertiser’s Supervisor: Todd Zhou, Victor Gong, Berty Lam, Jimeng Zhang
Account Supervisor: Ann Jingco, Sherry Tan, Jane Quelch, Pully Chau
Art Director: Ng Fan, Feel Fu, Jo Jong, Willyes Lam
Photographer: David Chen
Retouching: James Chan


10 comments
nice
funny
innovative promotional giveaways - www.jasgift.com
done http://adsoftheworld.com/media/print/salvation_army_chopper
Buen insight, Buena ejecución!! Gran trabajo
D.C.
this is the best of the lot because its so over the top. nice work.
next time write the name of the product more clear damn it!
good photography
| Everartz |
Nice. Good insight, well executed.
Is the Chinaman deliberately downplaying the brand? Probably. It's well known what happens to renowned brands in China.
Cool, I really like it, and it takes a child (or a parent, lol) to know another, so I think this can really work. Congrats.
.: look for the green giant on the label :.
Muy buen insight.