20 comments

kleenex's picture
kleenex
29454 pencils

Perfect!!!!

thedesignaddict's picture
thedesignaddict
5391 pencils

Sorry, but this is so unimaginative that it hurts my brain.

bathsheba's picture
bathsheba
220 pencils

The small line of copy at the bottom contains a more interesting nugget of an idea than what has been done "this toilet sanitizer spray is the size of a lipstick."

Ron Burgundy's picture
Ron Burgundy
1636 pencils

im going to have to agree with you Mrs. Horsehead

Nike Diesel's picture
Nike Diesel
13389 pencils

Same thought here.
It's probably mandatory from the brief ;)

AdBuzzer's picture
AdBuzzer
1168 pencils

I think it's funny and sells the product well. But as @bathsheba noticed, the small font copy is really the key to get it well.

bhuvneshwar.chd's picture
bhuvneshwar.chd
991 pencils

good illustrative art. & add.

few more good colors may add grace to it.

idea is good.

"If you are irritated by every rub, how will you be polished?"
— Rumi

MidasTouch's picture
MidasTouch
1024 pencils

Wtf... I don't even get the product, lol

//usevertising v.s badvertising//
C'est une question de vie ou de mort.

Glut's picture
Glut
3947 pencils

great product with a lame ad

niniasufle's picture
niniasufle
407 pencils

sure it's a great product, and sure it's a bad ad
that's the real dilema :S

Billoughsby's picture
Billoughsby
5091 pencils

I think we're overly dissecting this. It sells, and we get it all from the one-three punch of the stance and headline and pack shot right away. The painting, which is perhaps unnecessary in an application such as this in a post-thinkstock world, ads a little positive quirk to the enterprise. Not great, but alright.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

niniasufle's picture
niniasufle
407 pencils

It sells? yeah, the products sells itself... but not this ad... old-fashioned style and a literal idea... don't forget that is not only selling the goal of an ad (of course that is very important) but also is to generate impact, communicate a concept and make a brand memorable... Sorry but this ad doesn't sells

Nike Diesel's picture
Nike Diesel
13389 pencils

I concur with the giraffe.

Billoughsby's picture
Billoughsby
5091 pencils

The real problem is that there's not enough going on to invite chapters of interpretation. The single assertive thing here that says "A.D." is the decision to use the painting rather than a photo or go the typographic route. The painting is the only possible exterior cultural reference that exists in this ad. Is it supposed to be like the cover of an under-the-counter lesbo paperback from the '60s? -- Not sure, and there aren't that many other possibilities here. Still, from such possibilities, I get a minor kick. I have a feeling they were trying to do some small, inside retro thing here that most of us are missing.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

That One Guy's picture
That One Guy
266 pencils

I thought this ad was for Trannies.

Ron Burgundy's picture
Ron Burgundy
1636 pencils

sanitary trannys.....its an emerging market

adgoodie's picture
adgoodie
184 pencils

Interesting. The copy says "This is the answer". Where is the question mark then?

CriticalVoice's picture
CriticalVoice
165 pencils

Why a woman as the motive? You could have used a toilet. Or a man who has to pee urgently? That would not have been attractive enough, right?

jullyart's picture
jullyart
65 pencils

Sterling Cooper,s ad, jejejejejeje

ace85le's picture
ace85le
3939 pencils

very Mad Men

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