SABC Radio: There's more to see on radio, 3

radio's a hard sell, these are pretty damn good.

I don't get them - can someone explain please???

Rubish.

"Talent is luck. The important thing in life is courage."

I do kind of like these. they seem to suggest 'get more than just a snapshot' to me.
perhaps not a slam dunk but not 'rubbish' either.

btw, Mr. Castanhodo: one-word-pans serve noone.

is it that your imagination is powerful? They look cool, but the strategy seems cloudy. The tag doesn't help.

um, there's more see on radio - so everybody switch off your televisions...hmmmmm? Weak.

there should be a more clever way to tell the exact same message. McCann Norway did a great newspaper ad showing how verbally short a television news cast actually is. the words from the news cast were placed in newspaper columns filling approximately half the space of one spread.

"the art director says: whatever I say"

i love the campaign. its so simple.

it just says that there's more scope for imagination on radio. television spoon-feeds us in a way that leaves no scope for us to paint pictures in our minds.

Radio does that. and this campaign does the trick 4 me. gr8 work!

~ old habits die hard, older ones never do ~

i also think this has a good chance at Cannes.

~ old habits die hard, older ones never do ~

they almost feel like see and says, but I have no idea what I'm suppose to see or what they are saying. They don't look bad, but the hole idea "there's more to see" just doesn't work. May make a better read a book ad. There's plenty to see in photos, tv and real life.