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RSPCA: Puppy
Pets aren't toys. Please think before you buy your child a pet.
Advertising Agency: JWT Sydney, Australia
Executive Creative Directors: Jay Benjamin, Andy DiLallo
Art Director: John Lam
Copywriter: Laurie Geddes
Retoucher: Marcus Thyer
Typographer: Jeffrey Oley
Photographer: Sean Izzard
Comments
I like that ad. One thing though: I think that ad would be effective on adults, kids might think, "cool I imagine my pet on wheels, must try that"
But it's denifitely targeted on adults, cos' it says: 'Please think before you buy your child a pet.'
Time for lust, time for lie.
There's an artist in the Netherlands who really did this...
agree.
i like the "copy on little tag" idea
this is the best of the series. the eyes compels me and tells the whole story.
all the three ads are goood...keep it up
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