RSPCA: Horse

Help neglected animals leave their old lives behind. Visit second-chance.com.au
RSPCA for all creatures great & small.

Advertising Agency: M&C Saatchi, Melbourne, Australia
Creative Director: Steve Crawford
Deputy Creative Director: Doogie Chapman
Art Director: Lana Daubermann
Copywriter: Stephen Justice
Retoucher: Ed Croll
Account Manager: Helen Walker
Via: Bestadsontv

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10 comments

Adaddicted's picture
Adaddicted
3435 pencils

seems he is not happy with his new life!

withalltherespects

morse's picture
morse
15439 pencils

Very nice photoshop work.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Jon-Paul Mountford's picture
Jon-Paul Mountford
889 pencils

I'd say the horse (and the dog) could show a little more enthusiasm for their new life.

Could have been pushed a little further toward activities the animals enjoy (jumping running etc..etc..) as the breaking through the skin thing has been done quite a lot for humans.

Appolonia's picture
Appolonia
298 pencils

mmmmm...na! and i agree , he doesnt seem happy with his new life

perromalo's picture
perromalo
429 pencils

I love the picture

Molecule's picture
Molecule
437 pencils

thsi has been done for United Way, and better. not enough difference between old horse and new horse.

Aphex's picture
Aphex
264 pencils

COBRAHORSE!!!

"Si eres buen copy, presiona alt + F4"

rajesh_keyaar's picture
rajesh_keyaar
236 pencils

nice idea

pwucel's picture
pwucel
158 pencils

Idea is great... but it does not synchronize to the message... well creative is not A to A or B to B, at least related! Does horse and dog changed skins? May be a snake! They feel-off naturally and leave their old life. ( RSPCA for all creatures great & small! )

BLACKPIXEL's picture
BLACKPIXEL
468 pencils

too gud

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