RSPCA: Dog
Average: 6 (27 votes)

Help neglected animals leave their old lives behind. Visit second-chance.com.au
RSPCA for all creatures great & small.

Advertising Agency: M&C Saatchi, Melbourne, Australia
Creative Director: Steve Crawford
Deputy Creative Director: Doogie Chapman
Art Director: Lana Daubermann
Copywriter: Stephen Justice
Retoucher: Ed Croll
Account Manager: Helen Walker
Via: Bestadsontv

5 comments

SpaceDude's picture
42 pencils
SpaceDude

Simple and clear. good approach!

Adaddicted's picture
3439 pencils
Adaddicted

Past perfect!

withalltherespects

perromalo's picture
429 pencils
perromalo

I like the concept, although the headline's typography should be worked a little bit. Just my opinion.

mike11's picture
268 pencils
mike11

this one's better than the horse. the dog looks happier with his new life.

guru84's picture
91 pencils
guru84

Feel copy could be better..