RSPCA: Dog
Help neglected animals leave their old lives behind. Visit second-chance.com.au
RSPCA for all creatures great & small.
Advertising Agency: M&C Saatchi, Melbourne, Australia
Creative Director: Steve Crawford
Deputy Creative Director: Doogie Chapman
Art Director: Lana Daubermann
Copywriter: Stephen Justice
Retoucher: Ed Croll
Account Manager: Helen Walker
Via: Bestadsontv


5 comments
Simple and clear. good approach!
Past perfect!
withalltherespects
I like the concept, although the headline's typography should be worked a little bit. Just my opinion.
this one's better than the horse. the dog looks happier with his new life.
Feel copy could be better..