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Royal Life Saving: Spirit

Royal Life Saving: Spirit
Your rating: None Average: 4.6 (12 votes)

Almost half of all adult drowning deaths involve alcohol.
Don't drink and drown.

Advertising Agency: 303 Group, Perth, Australia
Creative Director: Lindsay Medalia
Art Directors: Richard Berney, Bryan Dennis
Copywriter: Davood Tabeshfar
Photographer: Electric Art
Retoucher: Electric Art
Published: January 2009

Comments

Guest's picture

LAME!!!!

Guest's picture
1

real lame!

Guest's picture

skinny dip responsibly

Crisp One's picture 2033 pencils

it woulda been better if they photoshoped up an ice cube that looked like a dead floating body, with depth and all.

Guest's picture

Beautiful art, lame idea.

santorini's picture 60 pencils

don't think this is gonna pull attention to quit drinking... but nice visual...

smile plz!!!!

Guest's picture

"Bartender, first idea on the rocks please"

Blair Semenoff's picture 661 pencils

Hey what kind of drink do you think this is??? I'm guessing Vodka & cranberry.

Guest's picture

dont drink and drown. if u wan just drown :P

Guest's picture
3

public service ads need to move you towards changing ur habits, not make u laugh!!! the copy sux big time!

Guest's picture

Aw c'mon ppl. this may not be great. but it aint bad. we've seen worse-admit it.Not great but good.

Guest's picture

First cut at One Show. Not so lame.

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