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Submarine

Agency: 
Published/Aired: 
January 2010
Description: 

This campaign was produced for the Australian Navy by George Patterson Y&R Melbourne and internationally renowned photographer Andreas Smetana. A frigate, a transport and a submarine were shaped out of the actual Navy crews who operate those vessels. This simple idea illustrated the Navy’s greatest attribute: teamwork. And it did so with the men and women who operate the very ships that protect Australia’s waters.

Navy. The team works.

Advertising Agency: George Patterson Y&R, Melbourne, Australia
Executive Creative Director: Ben Coulson
Art Director: Chris Northam
Copywriter: Simon Bagnasco
Photographer: Andreas Smetana
Retoucher: Electric Art

Comments (3)

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Highest Rated

kondensofke's picture
kondensofke
Activity Score 336

hell yea!

AssassinX's picture
AssassinX
Activity Score 1329

Wanna c aircraft carrier. Does RAN have that?

:)

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

hobbits ;D

kondensofke's picture
kondensofke
Activity Score 336

hell yea!

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