Romanian Traffic Police: Bottle

Advertising Agency: Mercury 360, Bucharest, Romania
Art Director: Ionut Rusu
Copywriter: Alexandru Malaescu
Creative Group Director: Liviu Turcanu
Published: April 2009

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18 comments

Guest's picture
Guest

Is "fast" written "fsat" on porpouse or is a typing mistake??

gdkid2004's picture
gdkid2004
24 pencils

I think it's intentional, as drunks usually can't read properly, others words are misspelled too

_______________________________
Design has to work, art doesn't.

lucdesaulniers's picture
lucdesaulniers
1147 pencils

On purpose. Same for depneded

thus's picture
thus
95 pencils

obviously... that is the all idea there

Guest's picture
Guest

obvio q es fast pero de eso se trata el mensaje se supone q si estas tomado todo se distorciona xeso las palabras no estan bien escritas !!! Y x eso dice DONT DRINK AND DRIVE!!!!!!! dberias analizar mejor antes d comentar

Guest's picture
Guest

On purpose. The same thing with WHAT--> WaHT

everartz's picture
everartz
7611 pencils

i'd repeat the same questions from the previous comment!

| Everartz |

Guest's picture
Guest

why in the hell would my life depend on how fastI I can read a sentence??? this si meaningless..

Guest's picture
Guest

I think it's about alcohol slowing down your reactions. It's the split second that you lose, that makes the difference.

Guest's picture
Guest

how can you be so dumb? if you can not read this messafe, you shouldn't drive, that's all they say... It's a great message

alexander_bickov's picture
alexander_bickov
3279 pencils

Anti absolut idea :)

Dev Kumar's picture
Dev Kumar
834 pencils

Simple idea but good.

Guest's picture
Guest

c'mon its not convincing enough! but layout is good

Guest's picture
Guest

"Birgada de potilie rutiera o copitale." Is this romanian? Why this ad is written in two languages?

Guest's picture
Guest

good layout! idea is not convincing!

Guest's picture
Guest

i liked the previous one with more spelling mistakes

thus's picture
thus
95 pencils

yeh.. i thought it same... i suppose its not so difficult to understand

creativetime_1986's picture
creativetime_1986
54 pencils

Great stuff.

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