Road and Transport Authority Dubai: I'm the biggest mover, 3
Average: 4 (13 votes)

Before Al Nakheel Station
After Sharaf DG Station
Using the public transport regularly gives you a 20-min physical activity, and that's all you need to stay in shape for the rest of your life.
Switch to a healthier lifestyle and become the biggest mover.

Advertising Agency: Livingroom, UAE
Creative Director: Mansoor Bhatti
Art Directors: Cynthia Wong, Toby Gomez
Senior Copywriter: Umer Razzak
Senior Art Director: Nisreen Shahin
Published: February 2013

8 comments

morse's picture
11452 pencils
morse

Good argument.

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alausa's picture
1267 pencils
alausa

Yup, a valid one.

ankitadv's picture
756 pencils
ankitadv

good

Jaap Grolleman's picture
6926 pencils
Jaap Grolleman

Huh, how does using public transport give you physical activity?

cvchitale's picture
959 pencils
cvchitale

it does...u have to cross bridges...change platforms...take a walk towards either the destination or the cab stand which will lead u there...hmph...

kleenex's picture
15726 pencils
kleenex

Nice idea, but I highly doubt this is going to get people to change how they look.

sparkplug's picture
76 pencils
sparkplug

seriously??? The CD is a jackass, and needs a foot in his back pocket!

raynold's picture
336 pencils
raynold

boring