Road and Transport Authority Dubai: I'm the biggest mover, 3

Before Al Nakheel Station
After Sharaf DG Station
Using the public transport regularly gives you a 20-min physical activity, and that's all you need to stay in shape for the rest of your life.
Switch to a healthier lifestyle and become the biggest mover.

Advertising Agency: Livingroom, UAE
Creative Director: Mansoor Bhatti
Art Directors: Cynthia Wong, Toby Gomez
Senior Copywriter: Umer Razzak
Senior Art Director: Nisreen Shahin
Published: February 2013

8 comments

morse's picture
morse
15972 pencils

Good argument.

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alausa's picture
alausa
1420 pencils

Yup, a valid one.

ankitadv's picture
ankitadv
826 pencils

good

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

Huh, how does using public transport give you physical activity?

cvchitale's picture
cvchitale
1279 pencils

it does...u have to cross bridges...change platforms...take a walk towards either the destination or the cab stand which will lead u there...hmph...

kleenex's picture
kleenex
29303 pencils

Nice idea, but I highly doubt this is going to get people to change how they look.

sparkplug's picture
sparkplug
75 pencils

seriously??? The CD is a jackass, and needs a foot in his back pocket!

raynold's picture
raynold
336 pencils

boring

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