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Arctic owl

Agency: 
Published/Aired: 
October 2011
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Description: 

Arctic owl
When spring arrives, the arctic fox changes its white fur to light brown colorful tones, nature changes, change with nature this spring.

Advertising Agency: simple, Chile

Comments (5)

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Highest Rated

contact77's picture
contact77
35 Activity Scores

I believe that's precisely what they're asking the consumer to do: change from winter clothes, to spring lighter more colorful apparel, given RKF, just like TImberland, are outdoor sportswear stores. This animal natural fur transformation from one season to another is
very insightful and provides a new way to approach the typical launch of fashion brands. Thumbs up!

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