Agency: Bailey Lauerman, Lincoln, NE, USA
Creative Director: Carter Weitz
Art director: Tana Kosiyabong
Copywriter: Sarah Coker
Photographer: Bob Ervin
Digital Retoucher: Joe McDermott
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3 Comments
perhaps it's ill-advised to put 'jerk you' and a man holding a stick in the same ad.
He's got to hold on to something! And it's not a stick, it't the elastic attaching the ball to the paddle.
I think that if you live in this city and or like to go to rodeos you will likely understand the "jerk-you-to-the-moon-and-back" as not being sexual.
But if that's what you get from it... Freud to the rescue.
FYI. This campaign was done around March 2005. Almost a year before the Playland campaign came out in 2006. This campaign was featured on Graphis magazine no. 355 in 2005.