Ritual Magazine: Dark Kids, Rats

The weird and dreadful passion of Morgana, who had no friends.
The first italian magazine of dark, gothic, electro, industrial music and culture. Ritual. Your dark side.

Advertising Agency: Ogilvy & Mather, Rome, Italy
Executive Creative Director: Roberto Greco
Creative director: Elisa Pazi
Art Directors: Chiara Catalani, Elisa Pazi
Copywriter: Elisa Pazi
Photographer: Winkler+Noah

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8 comments

morse's picture
morse
15028 pencils

The best ad from the campaign.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

boris70's picture
boris70
30 pencils

Love the mood. I would try that magazine.

thedesignaddict's picture
thedesignaddict
5329 pencils

The campaign's got a cool vibe, but the art direction falls short. I blame the CD for that.

shahidali's picture
shahidali
4063 pencils

rightly said by thedesignaddict. Superb idea but the art direction falls short.

shahid

raulbanderas's picture
raulbanderas
357 pencils

cool

IRONWORKS's picture
IRONWORKS
222 pencils

I find the art direction is ok, not too bad. It just a bid too bright compare to the other 2.

IRONWORKS's picture
IRONWORKS
222 pencils

what's wrong with the art direction?

Guest's picture
Guest

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- Luerzers Archive Magazine
- Communication Arts Magazine

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