Richester Amori: Popcorn

Amori Chocolate Cookies has more filling than other chocolate cookies. Thus we created the "More Filling" campaign using humor to show a quality of the product.

Advertising Agency: Propeg, Brazil
Creative Directors: Ana Luisa Almeida, Mauricio Passarinho
Art Director / Illustrator: Mauro Martins
Copywriter: Mauricio Oliveira
Photographer: Quentin Curtat
MUA: Alexandra Hannoun
Additional credits: Michele Estevez
Published: March 2013