Reynolds Permanent Marker: Stain

Reynolds Permanent Marker: Stain

Advertising Agency: JWT, Tunis, Tunisia
Creative Director / Copywriter: Georges Yammine
Art Director: Moez Tarifa

Your rating: None Average: 8.2 (52 votes)

Comments

Very good!

Don Draper's picture

This is so great and so simple I can't believe we didn't thnk of it back in the '60s. Yet another take on the classic before and after ad.

a beauty!

Charlie Pratt's picture

YES. What a simple twist. I'm sure there will be the obligatory idiots spouting "DONE" but I don't care. Good stuff!

http://www.charlieprattdesign.com

Agreed. I am sure there will be someone shouting "Done Before". Before and after has been overused, but this is something of its own.

elgrecones's picture

Nice one...
off course there will be some idiots saying "again the ad with the shirts" or "not the pen again"...
some people must learn to observe whats good and communicate the product... and not what they like, or worst, what they would have done...

Done before.

(That's a joke.)

Nice ad, actually.

Kudos! Simple, straight to the point. Agree with Don, that's the kind of idea that makes us go "Why on earth nobody thought it before?"
and by the way, if someone did, i didn't see it, so i really don't care.
i love this ad.

I like it, too. It does feel a little done already, but at the same time there's a bit of something fresh to it. I can't find it in myself to diss this one.

Hahahah! Good idea!

great twist on something really overused (before - after). love it!

jajaja very very good! give u a 9

Bravo.

done! done ! done ! done !

finally its done . Ariel/Tide ass been ripped off....

grt !!!

Totally out of the box. Interesting point of view. Congratulations!

I agree its a good idea but its not interesting. It's good to use the before and after but its just a basic execution that people tend to stop at and not take it to the next level. Not new at all.

tamer samy's picture

Very nice..

SWEET, one prob tough, must know past ad to realy understand ...

dho

Over used but for different product....very clever

"No think is impossible"
---------------------------
www.ediblee.blogspot.com

It's so simple, I hate the guy who came up with this.

simple, clear, bravo!

a 10!!!! great job guys!!!! veryyyyy clever.
A new angle for the whoooollllleeee before after stories!!!
very good.

love it, made me go: aha!

:) >>>> That's not an ad. THIS is an ad.

Rajib's picture

Fantastic....

<<.... Method in Madness ....>>

why the hell didnt i think of it... just staring at you, the idea is so simple and so great

shame it presents us with the only moment we dont want that pen to be PERMANENT..........but very nice though!

That's just excellent! Bravo!

clever