Advertisement

Comments (20)

Log in or register to post comments

Highest Rated

lucyinthesky's picture
lucyinthesky
Activity Score 44

completely agree with you, that was the first thought that came to my mind while watching the ad - the creative forgot about the TARGET audience. and, as someone said above, a copy would help. i mean, would HAVE helped. still, nice colors and contrast :)

beesting's picture
beesting
Activity Score 220

so.....

so............

so......................

whats SO great about it ????????

Beatboxer's picture
Beatboxer
Activity Score 1517

Absolutely nothing. This can be a lot of things but great.

Rewind that situation when you spoiled the spaghetti in your pants, with Vanish Oxi-Action.

Pfffff.

Scam Detector's picture
Scam Detector
Activity Score 1048

A bit far fetched...

Btw, where are the credits for the Group Head Art, Group Head Copy, Associate CD, other CD, ECD, country CD, country ECD, regional CD, regional ECD?

Alexandre's picture
Alexandre
Activity Score 55

Got it! It's the sign "rewind"! Comme back at the moment you had no stains!
Am I right?

P.S: oups beatboxer posted the answer just before...

rasskass's picture
rasskass
Activity Score 28

maybe they forgot the copy ? :-D

Yr's picture
Yr
Activity Score 168

definitely. Copy would help it

adcore's picture
adcore
Activity Score 31

or maybe they forgot it was already done many times

el_pira's picture
el_pira
Activity Score 160

Me gusta, pero para una crema antiedad.

Joe76's picture
Joe76
Activity Score 772

Ya se ha hecho para una crema antiedad. Lastima que no tengo el aviso a la mano en este momento.

rasskass's picture
rasskass
Activity Score 28

^ whuteva he said .. i agree .. :-S

Beatboxer's picture
Beatboxer
Activity Score 1517

LoL! He's saying that he'd like this for an anti-aging cream. =)

fersvax's picture
fersvax
Activity Score 1239

If I don't look at the name of the ad, I don't get a "rewind".

FER.

postman's picture
postman
Activity Score 951

I got the idea of "rewind", but that's too less for print. Maybe it would be a bit better as ambient, but still, weak.

gabrielrodz's picture
gabrielrodz
Activity Score 48

C'mon this has been done at least a thousand times. I've seen it in Revlon, Olay, Panasonic...

Joe76's picture
Joe76
Activity Score 772

Not good.

teenie's picture
teenie
Activity Score 1894

To be quickly understood, you'd have needed to photograph the tops of the cans. But to fit the name of the product in, they did it at an angle. So the message is a bit slow...and diluted.

x-men's picture
x-men
Activity Score 340

advertising for advertisers.

Kin's picture
Kin
Activity Score 86

my mom (target audience) will never, in a hundred years, get it....hahahaha.....

lucyinthesky's picture
lucyinthesky
Activity Score 44

completely agree with you, that was the first thought that came to my mind while watching the ad - the creative forgot about the TARGET audience. and, as someone said above, a copy would help. i mean, would HAVE helped. still, nice colors and contrast :)

Rog's picture
Rog
Activity Score 6082

Feels like a stretch to me.

>>>> That's not an ad. THIS is an ad.

Advertisement