Reporters Without Borders: Castro

Reporters Without Borders: Castro

Advertising Agency: McCann Erickson, Geneva, Switzerland
Creative Director: Timo Kirez
Art Director / Illustrator: Angelo Sciullo
Copywriters: David von Ritter, Chantal Panozzo
Published: March 2008

Your rating: None Average: 4.8 (9 votes)

Comments

Charlie Pratt's picture

Can't begin to imagine how many people are going to comment "Done!" but I DIG THESE. That's right, I'm stepping out there. I dig these a lot.

http://www.charlieprattdesign.com

** NEW WRITING PROJECT **
http://www.corporatepoets.com

two thumbs up

Done

link please

Bad.

Yeah it's done. But it's different. You can see the difference if you see real hard

Real bad.

by the way it doesn't look like castro.

Agree...

Design with no knowledge about printing, it's not design!

looks more like Andy.

done. and in better ways.

seriously guys, PLEASE STOP DOING THIS!
this year i've seen these ads like 6 times.... SO PLEASE, start thinking a smarter way to solve your art direction issues.
This is becoming kind of vicious.
MJ

Yes the visual is done.
BUT they could have done with a twist of originality.
IF the text made sense after the censors, THEN the ad would be at least a little original.
They were lazy and left the ad just to be a visual gimmick.

Seek and Destroy

alvinpck's picture

I think the visual is spot on and not just a gimmick.

Texts that don't make sense is what you get after censorship.

Even though this campaign is not really original, it is solid.

Done so much better by Luxor. http://adsoftheworld.com/media/print/luxor_highlighters_hitler What makes the highlighter ones so much better is that the highlighted text also reads as copy by itself - brilliant. These = lame copies.

I disagree.
Yes, the highlighter ads are brilliantly crafted but how do Hitler and highlighters connect?

The story in this ad is already about Hitler so what purpose does the highlighting serve? To create his portrait? That makes it just a visual gag that doesn't connect with the brand. Therefor it could have been a story about a parrot, or a monkey, and have conveyed the same message. Since parrots aren't that interesting to talk about a more shocking image has been used to attract the attention of the consumer.

Ah, duh, too much blah, blah.

This ad looks like done by big fish scammers.

is it REAL NEWS? Think again... http://NewsQuote.blogspot.com

The style used for the visual does not tackle the brief properly. They should be looking at edditing type to say something different, as it stands it's only saying that the art director can use a black marker.

Clarity of speech and soundness of thought. These are the things you need to convey an idea.

This has neither.

"Make a name, or be defamed"

I haven't seen this that often to be honest. I like the ads. They make sense to me. I've seen the ones for the highlighters, but these I like better for their message.

hey guy's, good, v - good. but its been done!

hey guy's, good, v - good. but its been done! so scrap it and start again!

hey guy's, good, v - good. but its been done! so scrap it and start again!

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