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Frog

Agency: 
Published/Aired: 
September 2009
Description: 

Change the way insects see you.

Advertising Agency: McCann Erickson, Singapore
Executive Creative Director: Farrokh Madon
Copywriter: Lester Lee
Advertiser's Supervisor: Sebastian Lim
Account Supervisor: Joyce Wong
Art Buyer: Nancy Sum
Art Directors: Katherine Khor
Photographers: Jeremy Wong, Nemesis Pictures
Typographers: Katherine Khor
Other Advertising Agencys: Kevin Aw, Miracle Factory

Comments (12)

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Highest Rated

Migzter13's picture
Migzter13
Activity Score 973

haha. this is a nice one.

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

Misstree's picture
Misstree
Activity Score 425

I don't get it. Is it that otherwise insects get attracted to me coz they see me as one of them??? Is that what it is??

My kingdom for coffeeeeeeeeeeeeee....

.............................

Not all who wander are lost.

Guest's picture
Guest

Actually frogs helps you to control insects... frog is should not be considered as an insect. is this product kill them too?

ivan's picture
ivan

I think you misread the idea. They are saying in the eyes of a mosquito you will look like a frog. A dangerous creature for a mosquito that must be avoided.

Guest's picture
Guest

Thanks Ivan now i got the idea... i loved the illustration..

mikeelrapido's picture
mikeelrapido
Activity Score 1929

Strange that some people don't get it. Idea is clear!

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everartz's picture
everartz
Activity Score 7609

very good thinking and nice art direction...

| Everartz |

Wordnerd's picture
Wordnerd
Activity Score 6692

Nice campaign!

Guest's picture
Guest

WOULD BE EVEN NICER IF HAVEN'T BEEN DONE AND USED AS THE ARCHIVE COVER

joelapompe's picture
joelapompe
Activity Score 3833

Done! and the original was a Bronze Lion... quite a shame :
http://www.joelapompe.net/2009/09/24/frogmen/

Tripioso's picture
Tripioso
Activity Score 470

Cool. YEs done. But still cool. Nice art direction.

Life's a Trip. Enjoy the Ride!

silvi's picture
silvi
Activity Score 4172

Idea is so easy! Please!

Migzter13's picture
Migzter13
Activity Score 973

haha. this is a nice one.

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

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