Renault Scénic with PSP Playstation Portable: Guy two

Renault Scénic with PSP Playstation Portable: Guy two

Advertising Agency: Publicis Roma, Italy
Executive Creative Director: Alasdhair Macgregor-Hastie
Creative Director: Patrizio Marini
Copywriter: Federico Russo
Art Director: Alessandro Izzillo
Photographer: Piergiorgio Rozza

Your rating: None Average: 3.7 (23 votes)

Comments

muxa's picture

That´s weird. I don´t know what to think about it.

Weird in a good way. It made me stop and read.

It's funny.

So you say Drive or Play but you show Drve AND Play. Irresponsible?

glorifiedproofreader's picture

Here in Canada they would accuse Renault of promoting driving while playing video games... and then pull the ad. Recently, Ford ran an ad here that said "drive it like you stole it". They had to pull it because people were complaining that the ad was promoting vehicle theft. Ridiculous.

luckily the ad was made in italy and not in Canada... this was entertaining everywhere

jazarah's picture

interesting, thanks for sharing this dude

http://jazarah.net/blog/

kergu's picture

one is enough!!! at least put them seating on a car seat!

Yeah it's nice, but there was that one from the philippines for INTERNATIONAL FILMS, TV spot where one eye was looking at the movie whilst the other eye read the subtitles.

sonucoues2002's picture

good idea, but art direction is not good .

I think they are completely different.

(In the other the eye looks up)

Northing special-

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