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Renault Megane: Street, 3

Renault Megane: Street, 3
Your rating: None Average: 6.8 (23 votes)

New Megane Coupe. Everything else seems older.

Advertising Agency: Publicis Conseil
Art directors: Charles Guillemant, Thomas Chatenay
Copywriter: Patrice Lucet
Photographer: Marc Bardi
Studio: Eye Dream

24 Comments

Guest's picture

as well as the photography .. idea is good respect for that ..

Guest's picture

ummm.... BMW Canada did the same thing like 3 years ago. But much better in opinion. Cundari was the agency. Link anyone?

Guest's picture

Real nice ads, but the message feels a bit plain.

talkingisfree's picture 1817 pencils

Yeah, also the idea seems old. This concept has been used many times. However, good photos.

Guest's picture

done many times... same concept not new....

johnston's picture 148 pencils

These are awesome. Very fun. Great photography.

Guest's picture

Yawn, yawn.

everartz's picture 7590 pencils
10

i think this campaign gonna win something

| Everartz |

Guest's picture

really nice,
i dont think they needed to add "everything else seems......"

tots's picture 5 pencils

i agree, the copy doesn t seem to close the whole idea

WhatAboutThis's picture 43 pencils

really nice
the new coupee is enough, no need for the rest of the copy i think

Guest's picture
5

I love old cars... not sure if i will buy the new one:)
Nice photo and art direction

Byte's picture 317 pencils

Very old concept! What a waste of money and time. Sorry guys.

Byte!

Punch's picture 616 pencils

Es verdad. Estratégicamente no hay nada nuevo, aunque la dirección de arte (producción y ambientación) están muy buenos.

"no silencies lo que no sabes expresar".

pork_eater's picture 619 pencils

No wonder no Creative Director is credited...

Bold.
(for Bad and Old)

Guest's picture

They are wasting the line saying the same thing that you can understand from the image. The copy in this ad should be something that brings a contributes a little more for the ad. If you don´t have that then it is better to leave just the image.

superonesunday's picture 28 pencils

nice photo, i like campaign

Guest's picture
8

BEAUTIFUL :)

Guest's picture

a very old idea looking new. At least they made an effort to make it better than the older ones...

Guest's picture

It's Lisbon! ehehe great!

soulbearer's picture 209 pencils
5

It's Lisbon in the 30's! LOVE IT!

Guest's picture

done...d'adda, lorenzini, vigorelli for bmw.....ten years ago!

hadrianapolis's picture 673 pencils

This ad seems older...

Guest's picture

Can anyone tell me the song they used for this advert? Its driving me mad!

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